I was driving back from HOME (Maryland/DC) and was on a shoestring budget. Stopped in Armadillo, TX--OK, Amarillo--and a local (who was driving a near identical car--and turned out worked for the same company as I!) recommended a new place called Rudy's. All the BBQ sandwiches were $3.99, and many choices. Plenty busy in mid afternoon. Guys pulling large hunks of meat outta the big smokers behind the counter. I grabbed a sammich, enjoyed it SOOO much, I grabbed another. When I finally got back here, I e-mailed a rave to the mothership. I received a hand written card of thanks--and a gift card! Sure, it's only for five bucks, and sure the nearest one is in Albuquerque, but cheeze! Anyway, very impressed with the whole experience. So if you're ever goin' thru ABQ or Armadillo or Austin, College Station (I think) and Norman, OK give 'em a try.
Rudy's is a chain thats started as a store and gas station and added BBQ in the late 80's. The BBQ concept is based off some of the finer BBQ establishments in central Texas. Luling City Market, Kruez Market, Louie Muellers and Coopers In Llano. The concept is meat and more meat, sold by weight on butcher paper and served "dry".
The sandwich is good, but next time, order up the sliced brisket if thats what you like, 1/4 or 1/2 pound. They give you free bread and the onions, pickles and jalapeno's are on the bar. Sauce is on the table. Sausage links are good as well. You can buy potato salad and beans if your interested as well as baked potatoes.
Order at the counter, meat is cut and weighed, bread tossed onto your butcher paper( Rudy's has the butcher paper in a plastic milk type carton for ease of carrying) and off you go. Typically, they have long picnic tables running the length of the place and on busier day's you'll be eating next to other folks, makes for good conversation.
I'm heading to ABQ this weekend to watch the Aggies play UNM and I'll be sure and stop in to see if its as good in New Mexico as it is in Texas.
If you ever roll by one in the mornings, they have great brisket breakfast tacos. Azkitch is correct, its worth stopping in if you see one.